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Communication & Mrkting Consultant

Company Name:
St. Mary's Good Samaritan
## Description
_GENERAL SUMMARY:_ The role's primary focus is public relations, including community charitable events and sponsorship opportunities (ie: run/walks) and local communication (both internally and externally). This position will develop relationships with local media and serve as a hospital / clinic representative within the community.
1. Mission , Values and Standards of Ethical Conduct
1. Demonstrates and imparts the mission, philosophy, values and vision of SSM Health Care in daily activities and into operational functions, processes and environment.
2. Works effectively as a team member in a dynamic executive environment where collegiality, subsidiary and sharing responsibility is required and highly valued within a matrix organization. Promotes teamwork within and across the network by maintaining positive and productive intra-entity and intradepartmental relationships and utilizing effective problem solving skills.
3. Adheres to the SSM Health Care Standards of Ethical Conduct, displaying, as applicable, ethical behavior in the areas of business ethics, legal compliance, confidentiality, conflicts of interest, vendor relationships and the reporting of questionable activities.
2. Exceptional Service - Patient/Customer
1. The Marketing and Communications Consultant coordinates the public relations strategy, while facilitating market deployment of internal communications and marketing initiatives, in conjunction with the Regional Director of Marketing and Communications and the System Director, Media/PR.
2. The Marketing and Communications Consultant will identify key audiences in the market and determines the appropriate ways to communicate with them to achieve PR goals.
3. The Marketing and Communications Consultant will partner with the regional and system SSM communications team to post local event photos and recognitions to social media and regularly contributes timely health stories for use online both internally and externally.
4. The Marketing and Communications Consultant assists the internal SSM communications team by working closely with leadership to craft local internal communications as needed.
3. Exceptional Engagement - Physician/Employee
1. The Marketing and Communications Consultant maintains key partnerships with local community organizations and devises community relations/marketing plans to increase awareness and usage of SSM services. Additionally this role ensures SSM is represented correctly in the market - logo and color palette usage are consistent with corporate or regional standards.
2. The Marketing and Communications Consultant will work with the local Community Health Needs Assessment team to ensure we are providing useful community benefits to the local market and will facilitate tracking our success and work to continually improve results. This role also supports local CBISA reporting for the region.
3. This Marketing and Communications Consultant assists with and is present at local community events; attends dinners and special events and works to engage staff to be SSM ambassadors in the community.
4. Exceptional Performance - Financial/Growth/Development
1. The Consultant works with the regional SSM communications team and acts as lead for crisis communication and is an SSM representative with the media as needed. Additionally the Consultant tracks and maintains ROI metrics and monitors competitive landscape for Marketing and PR.
Job: Communications/Marketing/Sales
Primary Location: Wisconsin-Janesville-St. Mary''s Janesville Hospital
Organization: SSM Health Care Corporate Office
Job Posting: Jun 9, 2014, 3:32:04 PM
Unposting Date: Ongoing
Req ID: 1400053K
intradashentity
WisconsindashJanesville
runslashwalks
PatientslashCustomer
MediaslashPR
PhysicianslashEmployee
relationsslashmarketing
FinancialslashGrowth
CommunicationsslashMarketing
Communication & Mrkting Consultant

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